TekMat 11-Inch X 17-Inch Handgun Cleaning Mat with Springfield Armory XD Imprint, Black
Check out these two retail gun ads from Springfield Armory.
I like the product, but here’s what they did wrong in my opinion. 1. When you have a USP (unique selling proposition) such as your gun being 4 inches long, that’s what you put in your headline. Otherwise your ad is unnoticeable 2. Put the gun next to something that’s 4″ long or bigger so […]